NSW Health social media staff guidelines

​​​​​​As NSW Health employees it is important we don’t behave in ways that could cause the community to lose trust in our commitment to provide safe care to all people.  

Use of social media

​When using social media, you must remain mindful of your responsibilities as a NSW Health staff member, as any content you post can also reflect on NSW Health, including your organisation or hospital, and your colleagues. 

The words you use and views you express can have an impact on the trust of the community in our services. And when in uniform, remember you are representing your profession, your colleagues and NSW Health. ​

It is vital we maintain that trust. People of all backgrounds, cultures and beliefs must feel welcome, respected and safe for us to be able to provide care to anyone who needs it.  ​

Your responsibilities

​​When you make any comment on social media you are making public comment, and your obligations under the NSW Health Code of Conduct and NSW Government Code of Ethics and Conduct for NSW Government Sector Employees apply.

NSW Health staff and contractors should only make an official comment when authorised to do so. You can be in breach of the Code of Conduct should you represent NSW Health without approval.

All staff must avoid conduct that could bring NSW Health or any of its staff, patients or clients into disrepute, including when using social media, regardless of whether you are on or off duty.

NSW Health supports the responsible, respectful use of social media, and the right of all people to express their views, support causes or engage in public debate, including advocating in relation to their roles.

However, it is important to remain mindful of your responsibilities as a public servant when engaging in debate or comment on political, social or other issues in your capacity as a private citizen or NSW Health employee.  

More information

​​The Staff social media frequently asked questions provides more information on the appropriate use of social media or read the NSW Health Public Communications Procedure

You can print this information by downloading the Social media staff guidelines​.

​​Do
​Don't
​Use common sense, be polite and treat people how you would like to be treated
​Post content that could cause the community to lose trust in our services
​Maintain patient confidentiality at all times – no matter how secure your privacy settings
​Post content that could damage NSW Health’s or your reputation
​Behave in an appropriate and lawful manner
​Make official comment without authorisation
Follow the NSW Health Code of Conduct and NSW Government Code of Ethics and Conduct for NSW Government Sector Employees

​Share confidential or sensitive information

Helpful links


Current as at: Friday 28 February 2025
Contact page owner: NSW Health